The Project
The Garfield Stars Football Club identity refresh is a conceptual rebrand designed to modernise the club’s outdated visual system. The project reimagines the club’s look with a clearer, more confident mark and a unified style that reflects community pride and local sporting culture.
The Goal
The goal was to develop a stronger, more versatile identity that could be easily applied across uniforms, signage, social media, and merch while still respecting the club’s history and maintaining its recognisable character.
The Outcome
The final identity introduces a modernised emblem, streamlined typography, and a cohesive colour and graphic system. The refreshed brand elevates professionalism, improves legibility across applications, and positions Garfield Stars with an identity that feels contemporary, adaptable, and ready for long-term use.
